Diversifying Revenue Streams for Arts Orgs

Project: Training for an Arts Foundation artists cohort

Goal: Individual artists and arts organizations receiving funding have a path forward to revenue once the funding is done

Outcome: 17 values-driven organizations or individuals received a 2-session training, with interstitial work, in which they learned about entreprenurial options and sketched out a path to positive revenue within a year.

Reflection: 2026 is tough for organizations that previously depended on grant funding, and figuring out revenue-generating pivots is critical for organizations to survive.

That said, organizations are formed for reasons! And when those reasons include purpose or values, finding just any old way to make money is not a sufficient answer.

Using methods from lean entrepreneurship, I worked with these artists and founders to identify their financial gaps and values dealbreakers as criteria, and then went through a process to brainstorm and test ideas based on what other orgs are doing – today! – that’s working.

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